Nonprofit Leadership Award Profile Organizational storytelling piece highlighting a prestigious award's history, honorees, and impact for Youth INC's annual gala materialsThe John C. Whitehead Leadership Award Commemorates an Enduring LegacyRead More
Marketing Strategy Blog PostData-driven comparison of print vs. digital marketing effectiveness, written for a print marketing services company to establish thought leadership and drive lead generationThe 90% Open Rate Marketing Tactic Nobody’s Talking AboutRead More
Financial Services Industry AnalysisComprehensive guide on cannabis banking regulations and opportunities, written for a financial data analytics company targeting community banks and credit unionsShould Your Financial Institution Partner with Cannabis Businesses?Read More
Leadership Development Long-Form GuideComprehensive empathy training content covering psychology, workplace implementation, and common challenges, written for an executive coaching firm's thought leadership strategyHow To Cultivate Leadership with EmpathyRead More
Market Research Methodology White PaperWhite paper project including design and content exploring how human-centered 1:1 interviews outperform AI in market research—blending neuroscience and methodology to show why empathy-driven “thick data” builds stronger consumer connections than big data alone.Empathetic Interviews and Insights White PaperRead More
Travel & Lifestyle Blog PostA humorous, SEO-optimized blog post combining travel recommendations with product marketing. Targets bidet owners planning luxury vacations by listing top bucket-list destinations with bidet-equipped hotels, blending travel writing with e-commerce content strategy.Bucket List BidetsRead More
Health & Wellness Blog PostAn informational blog post addressing common questions about intermittent fasting and beverage consumption. Combines evidence-based health advice with strategic product placement, using FAQ format to improve SEO while naturally integrating brand messaging for a ketone supplement company.What Can You Drink During Intermittent Fasting?Read More
Thought Leadership for Higher Education ProfessionalsWritten from the perspective of CU Boulder's first-ever microcredentials program manager, I explored how educational institutions can adapt to workforce changes while maintaining quality standards. The piece required extensive research, expert interviews, and the ability to present multiple perspectives on a nuanced topic.Why My University Has Embraced MicrocredentialsRead More